At a presentation to ad buyers Thursday, Hulu touted its growth,
saying its more than 2 million paid subscribers have made its
$8-per-month video subscription service the fastest growing in U.S.
history. The company also reported $420 million in revenue last year and
expressed a commitment to original programming with new series
including The Awesomes, from Saturday Night Live star Seth Meyers.
Hulu was the first of many online giants scheduled to roll out their
content and meet with advertisers in TV industry style upfront
presentations during the next two weeks. In a room that included Meyers,
Smash star Megan Hilty, Morgan Spurlock and Adrian Grenier,
the company touted that Americans watched 2.5 billion videos on Hulu in
February — about 1,000 videos a second. Hulu also said it held 20
percent of the online video market and 40 percent of the premium video
market.
